Getting a book launch together requires a lot of organisation, not just for things like choosing a location, catering, sending out invitations, etc, but what to do at the book launch itself. Given that the online launch of Once Confronted is now only a week away, and the local release is only two weeks away, I have been doing a lot of brainstorming as I seek ideas of what to do at each launch. The online launch has to consist of things that can be seen on social media. Fortunately, I’ve had a bevy of author friends who have given […]

As it’s been a while since I’ve had a new book released, I’d forgotten just how much needs to be done in the lead-up to it. Preparing for a new book is a little like preparing for a new baby. There are a lot of things that must be done prior to the book’s arrival. It’s best to approach reviewers as early as possible. If any advertising is planned, that also needs to be booked in advance. Then there are any promotional items you might require, such as brochures, posters or banners. I have my charm bracelets as well, and […]